Category Archives: SEO

Three ways to speed up your WordPress site

Plugins SEO Speed No Comments

Google uses site speed as a ranking signal for both desktop and mobile searches. This video shows 3 easy steps to improve your site’s speed.

  1. Use Cloudflare’s free DNS service.
  2. Purchase and install the WP Rocket plugin or a free caching plugin.
  3. Optimized images using a plugin like ShortPixel or Imagify.

Doing the above can drastically improve your page score with Google. The best part is you do not need any coding experience. Some of these changes can break your site’s functionality. but you can turn off the features that cause that. Chances are that you will be able to use all the features and your site will be much faster.

SERP is the future of SEO unfortunately

SEO No Comments
SERP

Search enquiries continues to grow year on year. But clickthrough rates are falling. What is going on?

More and more we are seeing Google’s SERPs featuring scraped content appearing in searches. Google is hoping to answer your question first and only offers links to websites second. So what are SERPS exactly and how can we take advantage of them?

Rand Fishkin, founder of SparkToro talks about SERPS and how this will challenge SEO.